1977 KNBC LA News: Action 4 with David Horowitz

Watch Fight Back!

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March 2nd, 2026

DESCRIPTION

In 1977, Action 4 on KNBC was receiving up to 2,000 letters a week from viewers seeking help with unresolved consumer problems. David Horowitz worked to address these issues, and his news segment eventually evolved into Fight Back with David Horowitz. #70s #news #losangeles #broadcast #retro

Watch Fight Back!

Welcome to the official Fight Back! With David Horowitz YouTube channel, managed by his daughter, Amanda Horowitz. Please consider supporting @WatchFightBack by becoming a paid newsletter subscriber and making a donation below. David Horowitz transformed ordinary people into informed activists through his groundbreaking Fight Back! brand, sparking a pop culture movement in the 70s that empowered millions to stand up for their rights. His work reshaped the consumer protection industry, inspired countless global media imitators, and paved the way for social media citizen journalism. With Fight Back!, he won 15 Emmy Awards and 400+ awards from government and citizen groups, including the US Consumer Product Safety Commission, and helped to pass over 50 pieces of consumer protection legislation in America. The Fight Back! movement is back! Sign up for our newsletter below to report businesses or products you want investigated, and for a chance to be featured.